Research opportunity!

Roy Enakshi, a Ph.D. Student at the W.E. Scripps School of Journalism, Ohio University, is conducting an online survey regarding a data-mining tool that gives users a better understanding of their followers (demography and what they are interested in) to boost effectiveness of Tweets or Facebook posts. He and a fellow engineering doctoral student won the Scripps Innovation Challenge and are testing their Minimally Viable Product (MVP), as well as the market. Their online questionnaire will help them understand how communication professionals use social media, and whether they use any tools such as Hootsuite, etc.

Roy is applying for a grant to make the actual software, and this survey will help him with the research phase of his project. He asked that our chapter forward his contact info to our membership. If you are interested in participating in the survey, click here.

For more information about the Scripps Innovation Challenge, visit here.

Roy says the survey takes seven to eight minutes to complete. If you want to contact Roy, he can be reached at [email protected] or 740.707.3722.